Welcome to the WOW blog!
This is a blog that has been set up to celebrate all the wonderful WOW winners and their inspirational stories. Setting up a business is a huge achievement, and the WOW community are a group of fearless, inspiring and hard working women and I hope you enjoy reading about their experiences as much as I do!
We have been best friends since the age of 5, followed each other around the world from Sydney, to New York and then London, and so some 30 (ahem) years later in 2014, it seemed fitting to launch a business together. Like many women, having children was the catalyst to start our business as we… Read More »
I launched Elletrepreneur in 2015 with the aim to use technology to streamline legal services and provide startups and SMEs with affordable, bespoke drafted legal contracts for their business, whilst giving a friendly, personable service. I studied law at University, so have always been very passionate about startups and new businesses. After university, I worked… Read More »
I launched SoSorted in February 2017, after many months of planning. Prior to this I had been working in Further Education for 15 years and felt it was time for a change. It all started when I turned 40. I started to review my life and ask questions about what I wanted (and didn’t want)… Read More »
My name is Rachel Fay and I am the Director of Little Learners. Our mission at Little Learners is very simple: help every child to make their mark! How do we do this? Well, the business offers unique and exciting mark making (early writing) classes, events, and parties, all devised by a qualified primary teacher.… Read More »
I launched The Cosy Canine Company back in 2015, and my gorgeous Cockapoo Baxter was my inspiration. I had Baxter from an adorable 8-week-old puppy and the whole family were smitten with everything about him. The only downside to having Baxter was the crate in which he slept. It was big, and ugly. Rather than… Read More »
I set up Pudding Fairy back in July 2014. After years of working in the corporate world at a large Global Financial services business and in a publishing company, I spotted a gap in the market for cakes with contrasting textures and bold flavours, as opposed to the usual heavy fondant icing with lots of sugar.… Read More »
Hi there! My name is Rose Dyson. I’m a teenage entrepreneur and the proud owner of Pura Cosmetics – a Yorkshire based natural, cruelty-free cosmetics company which specialises in all things lip care! Pura Cosmetics began back in the summer of 2015 at an extremely basic level. At the age of 15 I participated in… Read More »
I wasn’t always the strong, positive, healthy person you see in this picture. Smoking from a young age, drinking alcohol more or less every weekend, suffering from depression and insomnia, and battling a serious eating disorder took over my life for the best part of 15 years. I seemed to struggle with my health and… Read More »
Love Lucia’s Parties was officially launched in 2010, after it evolved from a previous company I had created, called Love Lucia’s Bakery. We were making high end cupcakes specialising in hand crafted chocolate decorations mainly for corporate clients. Then, when The Great British Bake Off appeared on our screens, the market became saturated with baking… Read More »
Jajaja Books was one of the first businesses to be named a WOW winner back in 2011, so it’s safe to say our journey has been a long one! Like many other WOW winners, we were a start-up business and not massively accustomed to the world of social media – often sending ourselves tweets by… Read More »
Setting up my own business came out of the blue. I was unhappy in my former career working in a local government policy unit. Having left a job at the end of 2012, I was temping in an administrative role when I came across a training course called Bread Angels and decided to give it… Read More »
My journey to being a female entrepreneur hasn’t been an easy one, starting when I was just 18 months old when I was diagnosed with childhood Arthritis. I spent much of my childhood and teens in and out of hospital managing my condition, but I never wanted to let it hold me back and it… Read More »